The Dyrt

The Dyrt is the largest digital camping platform in the world. Every second, a new user visits The Dyrt to access our community-driven campground information.

If you love the outdoors and want to be part of a fast-growing consumer app, you’re in the right place.

The Role

We’re looking for an experienced Growth Marketing Lead to drive our organic and paid growth programs. You’ll oversee SEO, ASO, and paid user acquisition. Primary metrics will be new installs and new website visitors. You will oversee a team of SEO and user acquisition experts and will report to the Head of Growth Marketing.

The Dyrt’s marketing team is passionate about fast growth and helping people get outdoors. You are someone who knows how to do more with less and how to maximize return to accelerate growth. You like to roll up your sleeves, but also have a clear vision for the future.

What you’ll do

  • Strategize and execute The Dyrt’s growth plan across both web and app
  • Lead app store optimization (ASO)
  • Manage search engine optimization and support SEO Manager
  • Manage User Acquisition Manager and design teams

What will drive your success

  • Paid performance marketing experience, particularly for app installs after the release of iOS 14.5
  • ASO experience and proven ability to identify keywords, make adjustments, and hit targets
  • Technical SEO experience, especially as related to how website architecture impacts SEO
  • Technical experience setting up and troubleshooting MMP, dashboards, etc.
  • Experience managing and expanding growth teams
  • A passion for camping and the outdoors
  • Minimum 3 years’ experience leading paid and organic growth efforts

Working here

The Dyrt is built by campers, for campers—whether you’re new to camping or have been camping your whole life.

We encourage everyone to spend more time outside, including employees. We offer competitive market-rate salaries, a generous vacation plan, and we even pay employee bonuses for using The Dyrt in the wild.

This is a full-time remote position. Employees are expected to have high-speed internet and a professional working environment sufficient for clear video conferencing during regular working hours. Many of our employees work virtually from Portland, OR but we’re flexible on location and encourage all to explore. Our founders even work from their van.

The Dyrt is an equal opportunity workplace. We are especially proud to have a female founder and a higher percentage of female employees than the national average for tech companies. We believe that the outdoors are for everyone, and are committed to building an inclusive platform and community that encourages, supports, and celebrates all people interested in camping.

Interested candidates should submit a cover letter and resume.

About The Dyrt

The Dyrt was started in Portland, OR, is venture-backed, and has 40-50 employees working virtually around the U.S.